Client
Disney
Overview
Disney wanted a seasonal campaign that highlighted films that captured the essence of spring. The creative approach used soft, blooming animations of springtime foliage, revealing the featured Disney titles in an enchanting way. The assets were designed for social media carousels and banners, ensuring an engaging and interactive experience across platforms.
Client
Disney
Industry
Entertainment
Service
Creative Ideation
Digital Design
Motion Graphics
The Challenge
The campaign needed to feel fresh and magical while maintaining Disney’s signature storytelling charm. The animations had to be seamless and visually cohesive, ensuring the reveal of each title felt natural and exciting without overpowering the imagery.
The Solution
I developed smooth, organic animations where flowers and vines elegantly unfurled, gradually revealing the featured titles. By carefully selecting Disney films that aligned with the vibrancy of spring, the campaign felt thematic, engaging, and visually enchanting.
The Result
The campaign successfully captured the spirit of spring, drawing audiences into Disney’s seasonal storytelling. The dynamic visuals and interactive carousels encouraged higher engagement, making Disney’s content feel fresh, relevant, and full of seasonal magic.