Disney Incredible Summer

Disney Incredible Summer

Client

Disney

Year

2018

Disney launched Incredible Summer in 2018, timed with their launch of the latest Incredibles film. I created a suite of HTML digital video banners featuring vibrant video edits of iconic summer moments from Disney films. The campaign used bright, dynamic visuals to evoke the joy and energy of summer, bringing Disney’s storytelling to life.

Disney launched Incredible Summer in 2018, timed with their launch of the latest Incredibles film. I created a suite of HTML digital video banners featuring vibrant video edits of iconic summer moments from Disney films. The campaign used bright, dynamic visuals to evoke the joy and energy of summer, bringing Disney’s storytelling to life.

Overview

Disney wanted a seasonal campaign that celebrated the magic of summer through bold, colourful digital banners. I edited video clips of summery Disney moments, blending them with bright, eye-catching designs to create an engaging and immersive experience across digital platforms.

Client

Disney

Service

Digital Design

Motion & Video

Banners

The Challenge

The challenge was to ensure the banners felt lively and cohesive, with smooth video integration that worked across different formats and devices- The visuals had to be instantly captivating, reflecting the warmth and excitement of summer while staying true to showcasing the chosen entertainment titles.

The Solution

I carefully selected and edited Disney’s most vibrant summer scenes, optimising them for digital banners with seamless transitions and bold colour palettes, adapted to best fit every format.

The Result

The campaign successfully captured the essence of summer, using vivid animations and storytelling to engage audiences. The bright colours and dynamic edits ensured high visual appeal, making Disney’s Incredible Summer campaign stand out across digital platforms.

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Concepting

Digital

Print

DOOH

Signage

Concepting

Digital

Print

DOOH

Signage

Concepting

Digital

Print

DOOH

Signage

Concepting

Digital

Print

DOOH

Signage

Ideation

Social Content

Content Capture

Motion Graphics

Video Editing

Ideation

Social Content

Content Capture

Motion Graphics

Video Editing

Ideation

Social Content

Content Capture

Motion Graphics

Video Editing

Ideation

Social Content

Content Capture

Motion Graphics

Video Editing