JUUL Labs - AR Product Showcase

JUUL’s sales team had an evergreen issue that their retailers weren’t excited by dull product show-and-tells when they visited vape stores. They wanted an exciting way to showcase the product, which is where I suggested celebrating their sleek product design through an AR demo.

I built the 3D objects in Cinema4D and animated in Maya. I pushed the 3D animation and a supplementary video experience to AR with AR.js.