Avengers Infinity War

We were tasked with the gargantuan campaign for Marvel's release of fan-favourite Infinity War in 2018. The sky literally became the limit when we built a DOOH LED countdown takeover on the Burj Khalifa in Dubai.

The campaign involved bespoke DOOH screens for London's cinema premiere events, including for the European premiere. We also took the reigns for social, digital online, email and AV creatives across pre-release, release, and home entertainment campaigns for the title.

Dozens of box-office records were broken by Infinity War, including the highest grossing opening weekend of all time, and fastest ever to surpass 1 billion USD.