Mailonline Snapchat
Mailonline became one of the launching partners of Snapchat Discover in January 2015. It operates original in-app content which with daily editions of animated "snaps", with news stories and video. It's pioneering practise of spreading social content largely intended for the US audience, I was one of the core original animation team members producing between 30-40 animations daily which very successfully spread to a global audience of millions, at the height of Snapchat’s growth.
While being at Mailonline, I produced over 2500 original animations for the Snapchat platform.
I was also chosen to implement the branding & redesign of Daily Mail's web & Facebook videos by creating a new style guide, training the video teams and packaging pre-animated assets that revolutionised the look and feel of our offering.
